diff --git a/selfdrive/ui/qt/qt_sound.cc b/selfdrive/ui/qt/qt_sound.cc
index c44e27ec97..ba26f62fd9 100644
--- a/selfdrive/ui/qt/qt_sound.cc
+++ b/selfdrive/ui/qt/qt_sound.cc
@@ -10,7 +10,7 @@ QtSound::QtSound() {
 
 bool QtSound::play(AudibleAlert alert) {
   sounds[alert].setLoopCount(sound_map[alert].second>-1 ? sound_map[alert].second : QSoundEffect::Infinite);
-  sounds[alert].setVolume(0.9);
+  sounds[alert].setVolume(0.7);
   sounds[alert].play();
   return true;
 }